top of page

Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

Moxy - Gateway To The Social Hub

Location

Tbilisi, Georgia

Status / Date

Built / 2018

Role

Lead Architects / Lead Interior Designers

Project Type

New Construction

Function

Hospitality

Photo

Maxim Loskutov

The project site was situated in one of the most historically significant districts of Tbilisi, specifically on Saarbrucken Square, along the left bank of the Mtkvari River. This urban context is characterized by a fabric predominantly established in the 19th and early 20th centuries. The immediate surroundings comprise 2-, 3-, and 4-story historical buildings, typically U- or L-shaped with internal courtyards, interspersed with 6- and 7-story residential blocks constructed during the Soviet era. The prevailing exterior finish is plaster, though brickwork is a recurring element, particularly within courtyards and on secondary facades. A key driver for the conceptual approach was the district’s urban morphology: irregular building footprints create a dynamic interplay of interior courtyards and narrow passageways, generating a distinctive spatial rhythm. Despite its rich architectural heritage, the area has not traditionally functioned as an evening or nighttime destination, largely due to a lack of hospitality and leisure amenities compared to the more vibrant right bank of the old city. The design concept was therefore anchored in four primary objectives:
Generate interest
Establish a sense of invitation
Curate a unique atmosphere
Stimulate pedestrian traffic
These principles informed the overall strategy to activate the site and integrate it into the urban life of Tbilisi.
The project’s architectural identity is defined by the introduction of a lightweight steel structure, the “PORTAL,” which serves as a contemporary intervention contrasting with the historic context. This element introduces a new architectural layer to the square, acting as a visual and spatial focal point that energizes the public realm. Its scale and proportions are carefully calibrated to engage in dialogue with the adjacent building frontages, reinforcing the urban edge of the square. Internally, the complex is organized around a central pedestrian street, programmed with diverse retail functions and outdoor seating areas. This internal street references the traditional urban fabric of Tbilisi, fostering permeability and social interaction while accommodating a range of commercial activities. The mixed-use program comprises a Moxy hotel with 130 keys, B-class office spaces, two restaurant venues (“Puri Guliani” and “Chella”), and retail units distributed across the ground and basement levels, supported by back-of-house and parking facilities. The development is articulated into two principal volumes. The first is a five-story block extending from Saarbrucken Square along Tolstoy Street toward the river, accommodating the hotel, office, and retail components. The second is a single-story structure with a roof terrace, dedicated to restaurant use and positioned within the interior of the site. Subterranean levels include a partial basement housing restaurant, retail, and BOH spaces, and a second basement providing parking and additional support functions.
Material selection reinforces the project’s contextual integration. The primary exterior material is “Georgian” brick, referencing the historic architecture of Tbilisi while allowing for contemporary expression. Wood is employed on courtyard facades to introduce warmth and tactility, while steel is used for window details and the “PORTAL” structure, providing a modern counterpoint. These materials are consistent with the established palette of the old town, particularly in balcony and courtyard applications, ensuring a cohesive architectural language.

bottom of page